How often should I blog?

That is a recurrent question among bloggers, specially among those starting out. Many people defend that there is no right answer, and I agree to a certain extent. There are bloggers out there posting once a week and attaining tremendous success. Usually, however, those are CEO’s of large corporations or famous writers who already had a loyal audience even before starting to blog.

Quality certainly comes before quantity, but if you are serious about blogging you will need to have both. This means that you will need to post at least five times a week.

Now, do not get me wrong here. I am not arguing that you should publish some Shakespearesque posts every other day. Just make sure that you update the blog regularly, be it with an opinion, a short reference or a review about something interesting.